Communicate your exhibit successfully
Use the fact that you are participating in the fair as an effective marketing and acquisition tool. We have a diverse range of marketing services available that you can use to effectively promote your involvement in BAU before, during and after the fair.
Increase your trade-fair success exponentially using networked marketing activities. Our marketing services are carefully coordinated to ensure that your participation in the fair is a factor of success for your business. Exclusive advertising space and sponsoring opportunities generate attention exactly where they have the greatest effect.
Here you find more information on our marketing services
Take advantage of our marketing services for your customized communication:
Invitation and contact management
The best results with little effort: We will support you with your visitor advertising. Inform your customers that you are participating in the fair and invite them to attend personally—e.g. with vouchers for one-day tickets.
Whether the visitor guide, stickers, personalized banners or voucher banners: Using our popular advertising materials gives you the perfect mix for your printed and digital communication.
Advertising at the fair
Get their attention exactly where the industry meets! Use our diverse range of advertising alternatives indoors, outdoors and in and around the halls.
Strengthen your presence with a company entry in the official media for BAU 2017! That is the best way to ensure that people find you at the fair. Place your company's logo or banner in the exhibitor directory, the BAU app, the visitor guide and the exhibition catalog.
Press and public relations
Media shape opinions. Which is why you should use our professional PR work and present your company to trade journalists from around the world—before, during and after the fair. We'll take care of everything for you.
Other services and offers
Book conference or meeting rooms and let us help you organize an evening event, organize construction of your stand or plan for the fair.
Details regarding individual products and a chance to place your orders will be available in July 2016.