Reflecting the diversity in building

The new advertising motif for BAU 2021 brings the professionals together

Planners, engineers, architects, the building trades – all of these form part of the wide and diverse spectrum in the sector. And all of these experts will be coming together at BAU 2021 – to share ideas, to find out what´s new and to be inspired and motivated. This is the central gathering place for all the many different players in the world of construction. Every visitor to BAU is a building professional.

The new advertising motif for BAU underlines this collective expertise. Each individual professional illustrated in the motif stands for his or her specialist area, and together they are the foundation for the future of building. Because, for all the progress being made in digitalization, it´s people that are the mainstay in building – and those people will be making their way to BAU 2021.